Specialty Report
State of Digital Quality in Retail 2022
- Why retailers must embrace digital quality as a differentiator in the market.
To capture rave reviews, repeat business and customer loyalty, retailers need to consistently deliver intuitive digital experiences at every touchpoint. - Insight into the most common issues across an array of digital experiences.
Data assessing functional, accessibility, localization, customer journey and payment testing from retailers around the globe. - How comprehensive testing can help retailers consistently exceed customer expectations.
Every digital experience requires comprehensive testing. See how to go beyond “good enough” to create digital retail experiences that captivate customers.
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See How Digital Quality Can Differentiate Your Business
Ever-increasing consumer expectations and fierce competition mean retailers can’t afford even the smallest mistakes — customers simply won’t tolerate anything less than ideal. To succeed, brands must holistically examine the customer experience. Digital strategies need to encompass the big picture and recognize that even the smallest details matter. Bugs eat away at the foundation of the customer experience. Every error, crash and flawed user experience diminishes customer delight, eventually eroding your business’ bottom line. So where do you start the journey to better digital quality?