Airline apps can alleviate stress for travelers — or do exactly the opposite
Customer Journey Testing
See What Enhancing the Digital Day of Travel Has Written
Failure or friction in the customer journey typically occurs in four key spots
A guide to developing exceptional omnichannel experiences
AI lends a big hand in helping enterprises adopt personalized experiences at scale
Read our new report, State of Digital Quality for Travel and Hospitality 2022
Do new customers sail through your sign-up process, or stumble into roadblocks? See how to test your new customer journeys.
Les clients prévoient de plus acheter en magasin, de profiter d'expériences omnicanales et d'utiliser des moyens de paiements numériques
Customers plan for more in-store shopping, omnichannel experiences and digital payments
Le magasin du futur ne doit pas nécessairement être futuristique
A store of the future doesn’t have to be futuristic
The customer experience must be at the heart of everything you do; testing with real customers is the path to success
If the customer can’t configure a connected device, they won’t be your customer for very long