Vice President of Solution Delivery and CX Practices
Bob Farrell, Vice President of Solution Delivery and CX Practices for Applause, is a technology executive with more than 20 years of experience establishing programs that help his customers deliver high quality digital experiences to their customers. Bob has helped hundreds of digital innovators build and implement market-leading digital quality programs, and views product quality as a competitive differentiator. He spearheads groundbreaking innovation as leader of the digital accessibility conformance, UX research, and inclusive design practices, and manages customer success within the high tech and financial services practices with Applause.
Prior to his work with Applause, Bob specialized in digital product management, launching products globally for the financial, digital marketing, and museum industries.
Bob graduated with summa cum laude and Phi Beta Kappa honors from the State University of New York at Buffalo. He also holds a graduate certificate in object-oriented computing from Montclair State University. In his free time, Bob enjoys skiing, playing tennis and following international affairs.